A24 explained its research partnership with Google’s DeepMind unit as a bid to have “a seat at the table“ in Hollywood’s reckoning with AI after fans pelted the independent studio with criticism for embracing the technology. “This is a research partnership,” A24 communications rep Sophia Shin said about the deal in a statement first reported by […]
Why This Matters
A24 defends its AI partnership with Google. ‘We’d rather have a seat at the table than on the sidelines.’ Fans reacted strongly to A24’s embrace of AI, leading the studio to clarify its intentions.
- A24 explains research deal with Google's DeepMind
- Part of broader Hollywood AI discussion
- Studio seeks inclusion, not exclusion
- Partnership seen as response to fan backlash
Key Points
- A24 explained its research partnership with Google’s DeepMind unit as a bid to have “a seat at the table“ in Hollywood’s reckoning with AI after fans pelted the independent studio with criticism for embracing the technology.
- “This is a research partnership,” A24 communications rep Sophia Shin said about the deal in a statement first reported by […]
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